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Digital Marketing Manager

Location
Minneapolis, Minnesota
Posted
2 Sep 2022

About Us

EideCom is a Minneapolis-based production team that strives to impact the lives of others through events. With nearly 20 years in the industry, we specialize in creating memorable experiences that move your audience. Our company's services include production management, audio/visual strategy, branding and design, interactive entertainment, and the use of cutting-edge technology. We are also an authorized dealer of the virtual platform, Second Stage. We focus on impeccable customer service and white-glove assistance to help organizations reach their goals.

Our core values are: Positive, Creative, Effective, Team Player - that's who we are. These values guide us in everything we do. As a growing company, we are looking to find our next team member to embrace these values and work ethic.


Job Description

EideCom is seeking a talented, detail-oriented, creative communicator with a passion for people. One of the fastest-growing event companies, EideCom has passionate and creative visionaries at the helm. We are looking for a dedicated team member who is humble, smart, and hungry to create meaningful work.

The Digital Marketing Manager is a full-time position with EideCom, reporting to the Chief Revenue Officer and will be responsible for implementing marketing strategy, brand management, website management along with creating marketing assets and supporting our sales team. The ideal candidate has expertise in event marketing, brand management, and digital marketing strategies. Direct experience in the events and technology space is highly desired. This is a full-time, in-person position, freelance workers need not apply.


Responsibilities

  • Manage the EideCom & Second Stage websites: This includes ongoing maintenance, creative updates & additions, SEO, landing pages, etc.
  • Collaborate with internal teams to optimize our website for user experience along with testing new features to maximize traffic and inbound lead generation.
  • Own the email marketing process. This includes maintaining email lists, creating new email campaigns as well as identifying trends and insights from reporting features.
  • Plan and execute digital marketing campaigns including web, search, email, social media and display advertising
  • Measure and report on the performance of all digital marketing campaigns, SEO and website performance.
  • Support sales team with RFP, pitch deck and prospect marketing requests.
  • Assist and produce company podcast, Meeting Minds
  • Collaborate with the CRO and Public Relations partners for media-related projects and responses.
  • Depending on skills/experience, social media management of multiple accounts including content creation, scheduling/managing posts as well as on-site event opportunities for on-the-fly content.


Education & Experience

  • Degree in marketing or related field
  • At least 5 years of proven working marketing experience or equivalent in similar roles
  • Solid knowledge of website analytics tools
  • Experience in setting up and optimizing SEO, analytics and Adword campaigns
  • Working knowledge of WordPress, HTML, CSS, and JavaScript
  • Fast learner, able to work independently and juggle multiple priorities in a fast-paced, change-oriented environment
  • Quick to pick up new digital/marketing tools
  • Creative thinker who is willing to think outside the box
  • Superior attention to detail
  • Collaborative team player and ability to work with team members across various disciplines
  • Excellent verbal and written communication skills
  • Organized and dependable
  • Graphic design experience a plus


Salary 

  • $60,000-$80,000 per year. This is a full-time position as a regular/permanent employee and includes a company MacBook, an office with a fitness center and plenty of amenities, free membership to StageWork, Flexible PTO, paid holidays, 401k benefits as well as Short Term and Long Term Disability benefits. Traveling to events around the US is a possibility. This position will be located in the Minneapolis, MN offices and requires in-person attendance.
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Details

  • Job Reference: 702675899-2
  • Date Posted: 2 September 2022
  • Recruiter: EideCom
  • Location: Minneapolis, Minnesota
  • Salary: On Application